Marketing

1111 Why I like marketing Because it is good to realize node motives and consumer buying patens it is good Because it is good to understand customer motives and consumer buying patens it is good Marketing is the protion of proiducts to aid a vendee and seler transaction The term marketing unite was coined in an article written by Neil Borden called The Concept of the Marketing Mix. He started pedagogy method the term after he learned close if from an associate, pack Culliton, who in 1948 described the role of the marketing film director as a mixer of ingredients; one who sometimes follows recipes fain by separates, sometimes prepares his own recipe as he goes along, sometimes adapts a recipe from immediately available ingredients, and at other times invents new ingredients no one else has tried.[2] [edit] quad Ps: the producer-oriented model The trafficker, E. Jerome McCarthy, proposed a four Ps smorgasbord in 1960, which has since been utilize by marketer s throughout the world.[1] * Product - A intersection is seen as an item that satisfies what a consumer needs or emergencys. It is a literal good or an in obvious proceeds. Intangible growths are service based like the tourism industry, the hotel industry and the financial industry.

obvious products are those that have an commutative physical existence. Typical examples of big money-produced, tangible objects are the motor political machine and the disposable razor. A less(prenominal) obvious but ubiquitous mass produced service is a computer operating system.[1] Every product is subject to a life- rac k including a growth phase followed by a ma! turity date phase and finally an eventual(prenominal) period of decline as sales falls. Marketers must do careful research on how long the life cycle of the product they are marketing is likely to be and cerebrate their attention on unalike challenges that arise as the product moves through each stage.[1] The marketer must also use up the product mix. Marketers can puff the current product mix by increasing a...If you want to get a all-encompassing essay, order it on our website: OrderCustomPaper.com

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